This recent Medscape article focused on ideas to help cancer patients quit smoking.  The statistics on successful cessation are commonly understood to be incredibly low, with this article indicating a less than 10% success rate to stop smoking.  Some of the reasons cited in the article, and Dr. Cinciripini’s insights on improving the success rate, rely on similar ideas Sentiens used to develop BotanicBoost and the Novus Twig and eTwig products.  The goal was to provide some of the stress relieving hand to mouth benefits, and the satisfying throat hit craved by smokers, but provide those in a healthy non-nicotine solution.

Six Insights: Clinicians Help Cancer Patients Quit Smoking

Nick Mulcahy / March 30, 2017 / ORLANDO, Florida – Paul Cinciripini, PhD, a clinical psychologist at the MD Anderson Cancer Center in Houston, Texas, said, “[I’ve] spent the better part of my life dedicated to…helping people to stop smoking.”

Speaking here at the National Comprehensive Cancer Network (NCCN) 22nd Annual Conference, Dr Cinciripini encouraged oncologists to work with cancer patients who smoke, given the multitude of benefits that come with cessation, including improved survival.

Currently, the odds that a smoker of any health status will successfully quit are not high. Annually, fewer than 10% of those who attempt to quit succeed, he pointed out.

With the challenging goal of cessation in mind, Dr Cinciripini provided the meeting attendees with a series of insights about smoking, smokers, and quitting that may help clinicians help their patients overcome the odds.

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